Friday 24 July 2009

Wrapid Blog- by The Maven (look that one up)

Well as we end 4 years at our Leeds Central site on Albion Place, we move onto to opening our new sites in Manchester Airport (opens in Terminal 1 on August 31st) Sheffield University, Newcastle, Poole and our 4th Site in Dubai….Tony our Manager at Leeds who also was our FLO-Wrap, Franchise Liaison Officer looks forward to his time in Dubai helping the Franchisee get maximum sales from those sites…back in mid August …

We are busy getting the 44 Whistlestop sites (in Rail Stations from London to York, Liverpool and beyond) to run an exciting campaign to reward our customers with a promotional competition running from August 20th thru September 24th 2009, go buy our cold range of wraps and win some cash…

Scott our Marketing man is busy building up the Facebook links, we have been poor doing this I am afraid, but it will get better –promise.

Our University locations like LSE/Imperial Colleges in London and Colchester with Essex University continue to operate over summer recess, looking forward to a big boost when “you lot” come back in September and October…did you know all these sites are open to the public, Imperial and LSE are right on the high street for easy access…

Our man who holds the secrets to our unique naan bread baked in a secret bakery in Southall hidden amongst the Indian Community, has some new ideas and we will be adding a few more lines once the creative ethnic chefs have finalised recipes. It takes us about 3 months to get the ingredients and breads right as our brick based ovens use infra red to crisp the outside and get the ingredients to the desired temperatures, this without compromising our high levels of taste sensation…we treat “street food” development very seriously at Wrapid you know…

Poole, Dorset ( yes we do, as old joke goes, -say Dorset fast like endorse-ah forget if we have to explain the joke!) will open soon , goes live week of 27th July, here in the Sports Bar known as Dundees on The Quays you can sample our top selling wraps while enjoying the Sports Bar scene or watching the boats go by…

We continue to support Plan UK with donations to help children from around the world and love learning about their local flatbreads and techniques in cooking…

We smile with pride and humour as the Fast Food boys promote their wraps, served very luke warm with a piece of fried chicken and some sweet spiced sauce and bang they call it Ethnic!- but it grows awareness for little old Wrapid..

So my days are spent looking for opportunities, working on the University sector to introduce Wrapid, if you want one write loads of mail to the Catering Departments at your College and/or University, saying if Leeds, Imperial, LSE, Colchester, Sheffield and Newcastle can have one- WHY CAN’T WE?

Let me know any recipe ideas and if the healthy side to our Wraps like the added benefit of vitamins, nutrition and Omega 3 and 6 means much to you, we think it adds a little something to our recipes, maybe we should make more of it?

My thought for this blog is “ If at first you don’t succeed, skydiving is not for you”…

8 comments:

Unknown said...

Just testing to see if my comment comes up..as we don't have any yet as we are new to the blog bit!!
Stephen...

scottandrewward said...

Good stuff with the new sites, will soon be taking over the world......obviously not in an evil sense, or I hope not anyway.

Unknown said...

Sounds like the brand is really rolling out now, Dubai sounds very exciting indeed. Might encourage my girlfriend to take a holiday there in the near future.... Just to sample the delights of Wrapid again of course!

Keep up the good work, it's refreshing to see a business that gives somthing back!

A Bowl Of Mush said...

Wow Dubai! I'm so glad Wrapid is expanding so much!
On the subject of slightly healthier wraps, have you ever considered wraps with tofu?
It's so trendy right now and vegetarians would love it!
Tofu and edamame bean wrap?

Unknown said...

Sorry Bowlof Mush...been rude here and not replying, we love the idea of tufu, but it is too wet for the flatbread and soakes into and sogs out the wrap...but hulumi cheese is on the research button, as is quinoa...
We are launching an eggs benedict wrap for Manchester Airport to improve our breakfast offer...imagine sharing that with a glass of champagne and orange juice......

Unknown said...

When are you launching the eggs benedict wrap and a glass of champagne and orange juice...... there's a possibility I will be flying early from Manchester soon

Unknown said...

Site opens 28th of August, drop on by...in Arrivals area

Nikki said...

I'm so gutted the Albion St. Leeds branch has closed - I've been away a year and really looked forward to a wrapid... come back please!