Sunday, 7 November 2010

Mood Food

What we consume influences our stomachs and our minds. Just look at the Romans, who claimed that oysters stimulated their amorous side, or how in modern times we use coffee as a mental wake-up, or red wine to relax with.
While still a small market, projections of growth for “mood foods” or health beneficial ingredients are predicted to be a key strategic move for our industry in the next decade. Arriving in early 2011 are “mood” ingredients that university chefs can add to their own recipes to enhance their students’ wellbeing. As overfishing renders Omega’s 3 and 6 a rarity, turning to flax and rapeseed oils to get this valuable brain and heart improvement substance makes sense.
Mood foods are becoming a trend, and food manufacturers have cottoned on, adding these ingredients – found in and often outside of nature – to basic daily items like confectionary, ready meals, sauces and even desserts to improve our overall wellbeing. From aiding our emotional status, encouraging agility, even to improving our sex life, herbs, vegetables and natural enzymes as additives are a real growth industry.
Although of course stimulant drinks have had a firm hold on the market for several years now, ranges of drinks to relax you are growing in popularity; drinks like Malava Relax and chocolate drinks with added sleep benefits. Burgeoning trends include chocolate with lime blossoms to relax you, herbal teas that wake you, tire you and make you happier.
So eat at Wrapid® and our Omega 3 enriched flatbreads will change your day. With Christmas upon us, come on you catering departments: cook that turkey in rapeseed oils to have a truly “happy” Christmas.

Sunday, 22 August 2010

Management Made Easy

We have a simple approach to our way of managing in Wrapid, "just do it and ask for forgiveness later" when it comes to pleasing customers thats our approach..we also feel everything about dealing with people is learned very young, but some how never applied in basic managing training schools or any restautant training manuals I have read..try this on for size and pass it on...

Most of what I really need to know about how to live, and what to do, and how to be, I learned in pre school or kindergarten (as we call it today) Wisdom was not at the top of seminars, management books or taught in any business school I attended. It was not found in the memoirs of great politicians actually. If only our politicians could apply these basic principles, surely they were taught in similar primary or pre schools as me?

These are the things I learned:
Share everything
Play fair
Don’t hit people
Put things back where they belong
Clean up your mess
Don’t take things that aren’t yours
Say you’re sorry when you hurt someone
Wash your hands before you eat
Biscuits and milk can be good for you
Live a balanced life
"Learn" and "Think" some everyday
Draw and Paint and Sing and Dance and Play and Joke and Work some every day.

Also taking naps every afternoon seemed a good idea (it is in Spain and Saudi Arabia) When you go outside watch for traffic, hold hands, stick together.
Be aware of wonder, remember the little seed in the plastic cup, the roots go up the roots down, no one really knows why, but we are all like that…as we grow up remember how important your roots are.
Goldfish or hamsters or white mice like the seeds in the cup die, we all do…

Then remember the book about Dick and Jane, the first words we learned were 'Look' (See)

Everything was there really, Golden Rules, Love, Basic Sanitation, Ecology and Politics and sane living….

Think how wonderful the Cabinet or the Peace Processes would be if we all had milk and biscuits at 3pm and then lay down together for a nap or in our nations to put things back where we found them or cleaned up our own messes first. Imagine if our forced training seminars or training sessions were run the same way.

It is still true today when you go out into the world holding hands and sticking together it definately makes it safer..a happier place to work or live..

Thursday, 20 May 2010

mood foods

The Romans claimed the oysters stimulated our amporous side, many wake to coffee to kick them into touch, at the end of the day the heart benefits of red wine are widely used as an excuse to relax..what we consume influences our stomachs and our minds.
Even the couch potato's are getting mood foods without even knowing it!
These mood foods are becoming a trend and many food manufacturers are adding ingredients to basic daily items like ready meals, sauces and even desserts , ingredients found in nature to improve our over all well being.
From aiding our emotional staus to aiding in agility and flexiability to improving our sex life, herbs, vegetables, natural enzymes are a growth industry.
The Big Brands are at it too with enhanced Waters or Vitimin induced juices or smoothies. In The USA even the beers have been subject to Vitamin D being addded to ginseng to stimulate that inner being.
UK Manufactures like RDA Organics are proving not to be one hit wonders, the words Waken Up, Shape Up, "Get a Life" are the key words when promoting "enhanced foods"
Even a range of drinks to relax you , rather than energise you are growing in popularity (no not red wine) but drinks like Malava Relax.
Chocolate with lime blossoms to relax you, herbal teas that wake you, tire you, make you sleepy..or growing in popularity.
While still a small market projections of growth for adding ingredients for physical or mental health are predicted to be a key growth industry in the next decade.
These mood foods or functional food ingredients have been added to bread, yoghurts and beverages for years, but are now coming into their own and appearing in breakfast cereals, sandwiches and even good old water.
Over 33% of those interviewed in UK say they have tried functional foods in some format in past 12 months.
As Omega 3 and 6 become scarce from our oceans protein sourses (seafood) turning to flax and rapeseed oils to get this valuable brain and heart improvement package makes perfect sense. Cheaply added to cakes, biscuits, ready meals and breads, even milk can be bought with Rapeseed oil in it,this is already advertised as a healthy option or neatly hidden in those ingredient lists on our staple foods.

So it's here to stay, will be growing as a market segment and watch this space...."Can I get a rapeseed latte please with a dusting of happy mood powder please"
So eat at Wrapid® and our ingredients with their great enhancers will change your day..we have snuck a few mood foods into our ethnic ingredients....